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A model wearing the Saint and Sofia Bowie jacket with the Bowie Stretch Flare Jeans for a double denim look

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How To Wear Double Denim: Styling The New Co-Ord Trend

By Emily Weatherill

No, you haven’t teleported back to the 90s, and Britney Spears and Justin Timberlake aren’t dominating the red carpet again (at least, not together). Your sense of déjà vu is thanks to the revival of the iconic double denim trend. That’s right, the denim jacket and matching jeans combo is back and better than ever. But if you’re not sure where to start when it comes to styling, allow us to explain.

A model with her back to the camera wearing Bowie Stretch Flare Jeans and a matching Bowie denim jacket for a double denim look
A model sat on the ground wearing the Saint and Sofia Bowie Denim Jacket with the matching Bowie Stretch Flare Jeans for a double denim look

Is Double Denim okay to wear?

The short answer is yes. Double denim is BACK, and it’s once again considered high-fashion to pair your button-up denim jacket with a pair of denim jeans. But there’s one rule: it has to match – exactly. Pairing a darker wash jacket with a faded pair of jeans doesn’t work to create that tailored look, so to get the most from your street-style co-ord, make sure the hues are the same.

How To Style Double Denim?

There are plenty of options when it comes to working with denim pieces. However, it depends on the silhouette of the garments you choose to figure out the best look. Channel your inner Britney and pair your denim jeans with a matching denim corset – this co-ord is perfect for evening attire. But if it’s a classic jacket you’re working with, like our Bowie Denim Jacket, you could choose to pair it with a matching pair of flared jeans like our Bowie Stretch Flares, or even a mini or midi skirt if it’s a more elevated look you’re going for.

When it comes to summer styling, you can channel the trend with a pair of denim shorts with a matching oversized jacket. And if layering is your thing, wear your jacket over a white tee and leave it unbuttoned to create that casual aesthetic.

Can You Style Denim Shirts?

Of course, a denim shirt is the perfect piece for a more low-key double-denim look. Its fluid fit creates a relaxed aesthetic, while the collared neckline and buttoned cuffs help to add a touch of sophistication. Wear our Sidney Denim Shirt tucked into a pair of light-wash jeans for a utility-inspired ensemble.

A model wearing the Sidney Denim Shirt with the Saint and Sofia Wide leg jeans for a double denim look. Worn over a white scoop neck vest.
A model wearing the Sidney Denim Shirt with the Saint and Sofia Wide leg jeans for a double denim look. Worn over a white scoop neck vest.

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